Raitis Gocentas: Resume
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Airline Pilot’s studies with Master’s Degree in Transport Engineering at Vilnius Gediminas Technical University (VGTU) 2009 - 2014
Former Commercial Pilot’s License holder.
Graduate of Think101x: The Science of Everyday Thinking by The University of Queensland, Australia
Graduate of Learning How to Learn: Powerful mental tools to help you master tough subjects by McMaster University & University of California San Diego
Currently attending CS50’s Introduction to Computer Science by HarvardX
Robotics Engineer at MIO Mobile Robot Kiosk - episodically in 2016, then July 2017 to March 2018:
I was responsible for the early prototypes of robot remote control and product serving mechanisms made in 2016.
Starting July 2017 - responsible for chassis design able to withstand up to 100kg of weight.
CMO at Millo November 2016 - July 2017:
Lead marketing before and during Millo Kickstarter Campaign. We successfully raised over $100 000 including the post-campaign upsells.
As a part of 3 people team with several advisors and later some interns I was responsible for handling every aspect of marketing before and during the campaign. This included:
- Writing copy for email newsletters, sequences, landing pages, the Kickstarter campaign and video script.
- Handling the advertising budget, creating and overseeing Facebook ads with mentorship from Adomas Baltagalvis - the guy behind Facebook ads of several 7 figure Kickstarter campaigns.
- Creating and publishing content on social media, planning the content and rewards of the Kickstarter campaign.
- Cold outreach to press which lead to mentions in places like Mashable, Forbes, New Atlas as well as writing of articles and their outlines for the publications.
Social Media and Content Manager at Green Garage Makerspace August 2015 - August 2016:
I was primarily responsible for all posts, advertising and activity on social media as well as content planning, production and distribution.
The role also included customer support in a physical space and over digital channels, content planning for workshops, teambuildings and everything else you have to do in a small team of a fast moving startup.
Freelance Lithuanian - Latvian - Lithuanian and English - Latvian - English translator April 2011 - July 2015:
The earliest exposure to remote/freelance experience during the study years.
Was responsible of translating various legal, technical and business documents accurately and on time. Often worked with sensitive and confidential data.
Marketer at Armaldia browser game March 2018 - Present:
A few hours per week with the reward of pushing a project forward with minimal resources.
My responsibilities include the general direction and strategy of Armaldia’s marketing effort. I am constantly writing on the devblog and mailing our subscribers about the latest updates. It’s a satisfying challenge of presenting dry updates in an engaging form and wrapping them in a story to get people reading.
Hardware Product Prototype Maker and Manufacturing Consultant starting December 2010 - Present
Copywriter and Content Writer starting March 2018 - Present
Non-profit and volunteer experience:
Chief Organizer for Lithuanian Downhill Cup races December 2008 - September 2012:
Part of the 4 person team that organized the 1st ever official downhill race in Lithuania as part of the international Baltic Downhill Cup. The sole organizer of the events for 3 consecutive years afterwards until a stronger and more resourceful team wanted to take over.
Responsibilities included contacting potential sponsors for event support. Getting required permits. Organizing the production and distribution of promotional material. Planning tracks and organizing people to help with their construction.
The Lead of Marketing Committee at AGAISA, part of VGTU Students’ Representatory September 2010 - October 2012:
Responsible for managing the members of The Marketing Committee, preparing yearly marketing strategy and reaching out to potential sponsors and partners of events and the organization itself. Participated in over 5 trainings and workshops lead by alumni with track record in relative fields.
Reading voraciously. Take a look at my most recent and impactful reads here.
Going down the hill on a mountain bike at speeds that my insurance company would rather not know.
Making things: woodworking, electronics and digital fabrication.
Podcast connoisseur. Take a look at my favorites here.
Tasting, experiencing and preparing food.
Finding unexpected connections between technology, marketing and advertising
Participant in Hardware.co Hardware Startup Accelerator in Berlin - July 2017:
Participated as a part of MIO tech team in this intense 2 week accelerator program. Had deep and insightful mentoring sessions with world class professionals in fields of sales, marketing, development strategy.
Afterwards was responsible for pitching our robot and services to large international companies including Audi, Saint Gobain and Deutsche Bahn. Not a lot of use for an engineer, but extremely useful for me as someone with marketing experience and inclination.
Participant at the Festival of Marketing 2017 in London as a part of MIO Mobile Robot Kiosk.
Participant in Business2Business Entrepreneurship Camp in July 2014.
Participant in preIgnition Business and Pre-accelerator Program April-July 2013.
Participant in AdVenture Business School - March-June 2012:
An intense 4 month entrepreneurship program according to material from Imperial College London (ICL) Business School methodology. Included lectures on key aspects in business like accounting, marketing, management as well as personal aspects of motivation and goal setting.
Was a part of a team presented with a real business problem which we were working together to analyze and solve under the mentorship of a seasoned CEO.
Appearances and achievements:
Speaker at every (so far) of the Hack&Tell events in Technarium hackerspace for 2018.
Guest post author on the widest reaching food publication in Lithuania - VMG (Kitchen Myth Busters):
Successfully reached out via cold email, pitched an article idea and tied in technology I work with (3D printing) with a seemingly unrelated field of food.